Privacy Policy
Last updated November 10, 2026
Apex Legacy Digital ("we", "us") is a small business run by Mike Joseph. This page explains what we collect through this website, why, and what you can ask us to do with it. Questions go to michael@apexlegacydigital.com.
What we collect
- Audit request form: business name, your name, business email, phone (optional), city, trade, and anything you type in the notes box.
- Call booking: when you book a call, the details you enter on the booking page (name, email, business, city, trade, phone) and the time you choose.
- Emails you send us: whatever you choose to include.
This website does not use analytics, advertising trackers, or cookies of its own.
Why we use it
- To prepare and send the audit you asked for.
- To schedule and hold the call you booked.
- To reply to you and, if you become a member, to deliver the service.
The audit itself is built from public information about your business (your Google listing, reviews, website, and public directories), not from anything private.
Who else handles it
We use a few services to run this site. They process your information only so we can do the things above:
- Formspree receives the audit form and emails it to us.
- Cal.com runs our booking page and sends confirmations and reminders.
- Cloudflare hosts this website and, like any web host, briefly processes technical data such as IP addresses to deliver pages and block abuse.
- Apple iCloud hosts our email and calendar.
We never sell, rent, or share your details with anyone else, and we don't add you to any mailing list you didn't ask for.
How long we keep it
We keep audit requests and related emails as long as they're useful for working with you. If you don't become a customer, we delete them on request, and we review and clear out old requests at least once a year.
Your choices
Email michael@apexlegacydigital.com at any time to see what we have about you, correct it, or have it deleted. We'll do it within 30 days and confirm by email.
Access to your accounts
The free audit never needs your passwords. Once you're a client, you add us as a manager on your Google Business Profile, and Growth clients also give us access to their website and Google Search Console. No passwords, and you can remove our access anytime. You always own your profiles, accounts, website, content, and data.
Changes
If we change this policy, we'll update the date at the top of this page.